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Item 2 : The creation phase

 The creation phase

4 major phases will assist you in creating a successful business, and making the assets work to your advantage. Here are the specificities and creation phases for eco-businesses and eco-activities.

  1. Position yourself 
    • in relation to the markets
    • in relation to "competition"
    • in relation to available technologies
    • in relation to statutory factors
  2. Choose
    • segment your activity fields and markets
    • balance your portfolio of activities
    • select winning "product-market" couples
    • select suitable technologies and make sure that they are durable
  3. Operate
    • identify marketing procedures and your "marketing plan"
    • prepare your "production" procedure
    • select the skills needed for your business and their organisation
    • estimate your future results and your financial requirements
  4. Organise
    • plan your development and growth
    • draw up your project progress report
    • organise your management method
    • write your "business plan"
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